Create & Monetise your Local Video Games Tournaments

Hello everyone, video game enthusiasts! I’m excited to share with you some tips for turning your passion into a real business. Yes, you read correctly. Local and regional video game tournaments can be a real source of income. This is a well-known reality in the world of esport, but still little exploited in Ireland. However, our country is full of talents and enthusiasts, ready to take up the challenge.

A lively local or regional video games tournament, with players and spectators involved in the competition.

The rules of the game: organizing your own tournament

Organizing a local or regional video game tournament is no easy feat. In addition to logistical aspects, you have to think about the content of the tournament and the rules of the competition. The choice of game is of course crucial: care must be taken to offer a popular game, which attracts a large audience. Sports games, like FIFA or NBA 2K, or fighting games like Tekken or Street Fighter, are often good choices.

Organizing a tournament also requires defining clear rules , both for the players and the public. For example, should qualification phases be planned? How many turns should you plan? How long is each match? All these questions must be taken into account before you get started.

Transforming gaming into a business: how to generate income

Once your video game tournament is well organized, comes the question crucial: how to generate income? Several options are available to you.

The first is to charge entry to competitors and the public. You can also plan a food and drink sale on site. In addition to providing an additional service to your visitors, this can allow you to generate additional income.

The second option is sponsoring. Brands, particularly those linked to the world of gaming, may be interested in sponsoring your event. Think of brands of computer equipment, energy drinks, or even pizza! The possibilities are numerous.

Making your event known: the crucial role of marketing

Organizing a video game tournament is one thing, but it still has to be done to know ! Fortunately, we live in an age where social media and streaming platforms can be valuable allies.

An app dedicated to your event can also be a good idea. It would allow participants to follow the progress of the tournament in real time, discover the profiles of other competitors, or even participate in competitions.

a tournament planning meeting

The importance of respecting the rules

Finally, don't forget that the organization of a video game tournament must be done in compliance with the laws in force. For example, if you plan to sell alcohol or tobacco on site, you will need to obtain the necessary authorizations. Likewise, if the event must be held in a public space, it will probably be necessary to request authorization from the town hall.

Also remember that video games are subject to PEGI classifications, which indicate the age from which they can be played. Be sure to respect these classifications so that your tournament takes place in the best conditions.

In all cases, do not hesitate to seek legal advice to ensure that everything is in order. Organizing a video game tournament is a complex task, but with the right preparation, it can also be a real adventure, as exciting as the game itself!

Here's to the adventure, and well tournament for everyone!

Get game publishers involved: a potential source of income

To organize a video game tournament, one of the crucial steps is to get closer to game publishers. Indeed, these major players in the video game industry may be interested in organizing local or regional competitions around their titles.

Names like Blizzard Entertainment or Riot Games have already demonstrated their interest in esport. They are often ready to financially or materially support events that highlight their games. If you plan to organize a tournament around one of their titles, it may therefore be interesting to contact them for a possible partnership.

In addition to financial support, these publishers can also provide you with prizes to offer to participants and winners. These product types can vary, from access to exclusive content in their games to gaming hardware to clothing branded with their franchises.

Finally, don't forget that organizing a tournament around a particular game generally requires authorization from its publisher. Indeed, video games are protected by intellectual property rights. So make sure you obtain this authorization before launching your event.

Sports betting: another side of the business

As in any sport, sports betting is another potential source of income for video game tournament organizers. Indeed, with the growing popularity of esports, more and more platforms offer betting on the results of video game competitions.

However, you should know that this activity is subject to specific legislation. It is therefore essential to find out before embarking on this type of business. But once you master the rules, sports betting can generate significant income.

For this, you can partner with online sports betting platforms. They can pay you a commission on bets made during your event. Additionally, they can also promote your tournament to their users, which can contribute to its visibility.

Several players are intensely focused on their game screens

Conclusion: the Olympic dream

With the recognition of esports as a real sport by the International Olympic Committee, it is not impossible that gaming tournaments local and regional videos become qualifying stages for the future Olympic Games.

By organizing such events, you can contribute to the emergence of new talents and the recognition of esports in Ireland. You also contribute to the promotion of electronic sport as a discipline in its own right, which has its place in the Irish sporting landscape.

In summary, the organization of video game tournaments can be a real source of income, but it is also a way of participating in the growth of this exciting industry. With passion, organization and a little business, you can turn your love of video games into a lucrative and rewarding business. So don't hesitate any longer, get started!

Take part in this great adventure and, who knows, maybe one day we will find ourselves at the Olympic Games! Good luck everyone!

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Contact: blog(@)madgamers.net

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